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These are the answers to the most frequently asked questions about this topic

It's nice to welcome you as a new customer. Creating a Rituals account is completely free, and allows us to spoil you with regular promotions and plenty of surprises. 

You can sign up as a member in different ways: via our website, our app or in one of our stores. You can also do this while you are placing an order, so that you can immediately enjoy all the benefits.

To take advantage of your membership benefits, make sure to show your member card or log in to your account whenever you make a purchase with us.
We love to spoil our loyal customers. As a Rituals member, you can enjoy exclusive promotions, including a gift with orders above a minimum amount, a welcome gift with your first order, and a birthday gift. We will also send you inspirational content and inform you first about our new products.

We do not use a point based system for rewarding your loyalty. All benefits are available to you from the moment you join as a member.
You can create a new password through our password reset process. After entering your email address during login, you can click the Forgot password link. We will then immediately send you an email with instructions on how to create a new password. In case you need any further assistance, please contact our Customer Relations team.

Tip: make sure to check your spam folder for the password reset email.